Why Choose The Martial Art of Profitability?
Stop copying
Many entrepreneurs spend all of their time executing on the copies of others they have seen go before them. Learning from others is great. Being the same is the opposite of being profitable. Stop chasing anti-profit.
Learn the landscape
Profit has objective theory and mechanisms that make it work, regardless of the craft or products you are developing. Learn how to see your landscape clearly from a profit perspective.
Practice the art
By putting your joy and passions first, you can develop an art of profitability that is unique to you and your ventures. The skills in this guide can upgrade your mind, so that everything you touch going forward has a hint of fun and a wealth of money flowing into it.
Master the skills of profit, recover your joy.
These 30 pages show you how to practice daily passion, prioritize profits, select the profit model for the situation, research and plan to advance your business, get into a natural rhythm, integrate venture architecture, craft a vocational canvas, and find yourself happy in your business again.
Brian Hatano
I've been a teacher, a manager, a recruiter, and an entrepreneur. Since I first discovered the beauty of profit strategies 20 years ago, I've used them to frequently look "lucky" to others. But I've also spent too many seasons straying from the path, sacrificing my joy, and missing out on the deeper meaning of profits. This guide is the guide I wish I had earlier. It's the guide I wrote for myself to keep me on the path. It's the guide that I hope you can use in your own path of joy, fulfillment, and purpose.
You won't yet find this ANYWHERE else
I've hesitated to share the way I understand venture and profit because there are a LOT of voices out there. But every year that goes by, I see much of the same things I saw 15-20 years ago, without many of the insights that I have learned in my own study and practice. I'm not saying that all of the other insights are meaningless. They aren't. I learn a lot from the Kiyosaki's, the Hormozi's, the Godin's, and the Levels' of the world. But what you'll find in this guide is different. In some ways, it's less specific to any business context. You won't find a 5-step plan to market to your tribe, a 3-phase program to make your business saleable, or a tech stack to automate your engagement. In other ways, this is more practical than the other advice out there. It is deeper in the philosophy of venture, making it more universal to any situation you find yourself in. And it's an important correction to the "do this" mentality. You'll find underlying principles that you can use in your own unique way, giving you a life of greater joy and rhythm, without the spiritual mistakes of self-coercion.
$9.99